Bright Festival: growing engagement
through brand awareness
Bright Festival, the first Italian event dedicated to Digital Arts, Lighting Design and electronic music, chooses Sun-TIMES to manage its entire online and offline communication.
We take care of everything! From concept creation to graphic declination, passing through the choice of the right tone of voice for all the communication steps essential to create brand awareness and engagement.
From social to OHH: #neversobright
Our campaign hashtag gave a new light to Facebook and Instagram communication. We successively created the billboards for the two locations taking inspiration from the design and style used on social.
Bright hype to have fun
Thanks to a well-designed teasing stage we managed to create the right hype
for an event like no other in the Italian landscape.
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